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ABX: The VIP Experience

20 January 22
It's no longer account-based marketing or sales; it’s account-based experiences

But what does this really mean? How do you deliver ABX successfully? And what is the difference between epic and epic fail?

Join Natasha Evans (Director of CS, Salesloft), Alex Olley (Co-Founder of Reachdesk) and Meghan Flannery (Director of Go-To-Market, Drift) to learn how to deliver a true VIP customer experience, including insights on:

  • How to align your sales, marketing and customer success teams
  • What to do and what not to do when it comes to ABX
  • Behind-the-scene tips & tricks for each team
  • What data should be driving your strategy


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