Your favorite 2024 Reachdesk corporate gifting platform features

It’s that time of year! We’re rolling out the red carpet for our annual roundup of Reachdesk’s most loved features.

2024 has been a year of innovation and growth for Reachdesk. From enhancing our AI capabilities to making corporate gifting as easy as pie (or cake, if that’s your preference). We've focused on simplifying your corporate gifting experience by making it smoother, smarter, and more impactful.

Without further ado, let’s unwrap Reachdesk’s Top Features of 2024 and see why they’ve been your go-to tools for generating pipeline, accelerating deals, and strengthening customer relationships.

1. Find the perfect gift, fast with Reachdesk Intelligent Search

Looking for the perfect gift? We get it—navigating through 8,500 options in our Marketplace can be daunting. Not anymore! Reachdesk’s Intelligent Search quickly curates the most relevant gifts from our Marketplace, letting you focus on building relationships and hitting your goals.

How it works:
Reachdesk’s Intelligent Search uses advanced keyword algorithms to filter and recommend the perfect corporate gifts tailored to your specific needs. Simply input your search criteria—whether it’s for a persona like a “boss lady,” an occasion such as a “job promotion,” or preferences like “luxury items” or “eco-friendly gifts”—and our system curates the best options for you. It’s like having a personal gifting assistant at your fingertips, ensuring you find the most impactful gifts in a matter of seconds. No wonder our customers can’t stay away.

What’s so good about it?

• Streamlined gift search: Quickly find the right corporate gift without wasting time browsing through endless options.
• Tailored recommendations: Intelligent Search learns your preferences and suggests the most relevant and impactful corporate gifts every time.
• Streamlined process: Save time and energy, so you can focus on building relationships, not on searching for the right corporate gift.
• Increased relevance: Ensure every corporate gift is thoughtfully chosen, boosting engagement and driving stronger connections.

Common Use Cases:

• Quickly selecting the right corporate gift for any persona, occasion, or recipient. 
• Aligning gifts with campaign goals to maximize impact. 
• Streamlining the gifting process to easily scale campaigns and enhance efficiency.

2. Personalized gifting made simple with Reachdesk AI

The key to successful corporate gifting is personalization. Enter Reachdesk AI—unlocking personalized gifting to help your team connect with buyers at the right time, with the right message, and drive real business revenue. No wonder this one made the list!

How it works:
Reachdesk AI simplifies and scales hyper-personalization. With AI-driven insights, it suggests tailored gift notes and email messages based on your recipient’s role and your campaigns’ objectives, ensuring every gift lands and makes real business impact. Not to mention that instant translation ensures your message resonates globally, in your recipient's native language.

What’s so good about it?

• Full personalization, zero headaches: Forget the one-size-fits-all approach. Reachdesk AI helps you craft tailored, relevant gift notes and emails that speak to the individual and your goals.
• Global reach, local touch: With instant translation, you can send personalized messages in your recipient’s language, making your global gifting campaigns more impactful than ever.
• Effortless campaigns: With AI handling the heavy lifting, your team can focus on what they do best—building relationships and closing deals.

Common use cases:

• Engage buyers and drive higher response rates with hyper-personalized gift messages at scale.
• Elevate international outreach with localized, translated messages.
• Save valuable time by automating your messaging, while ensuring personalization remains intact.

3. Measure and drive growth with Reachdesk Insights

Proving corporate gifting ROI doesn’t have to be difficult! That’s why our customers absolutely love our real-time analytics dashboards, Reachdesk Insights, which provide actionable insights into your gifting campaigns' performance—from redemption rates and engagement metrics to how corporate gifting influences your pipeline.

How it works:
Our dashboards compile data from your campaigns in real time, presenting it in a variety of intuitive formats. Track key metrics like response rates, ROI, and the impact of each corporate gift campaign, sender, and team on your sales pipeline. Benchmark your performance against the Reachdesk client average to ensure your gifting campaigns hit the mark. Plus, seamlessly integrate with your CRM to view and analyze your gifting data within your existing techstack.

What’s so good about it?

• Data-driven insights: Use real-time feedback to optimize your corporate gifting strategy and ensure you’re targeting the right personas at the right time.
• Clear ROI tracking: Track the effectiveness of each gifting campaign with measurable ROI, making it easier to demonstrate value to key stakeholders.
• Revenue-focused intelligence: Make smarter decisions by gaining a clear view of which campaigns and gift types are driving engagement and contributing to revenue generation.
• Benchmarking: Compare your performance to industry standards, ensuring your gifting strategy remains competitive and impactful.
• Cost efficiency: Optimize your budget by showcasing how your gifting initiatives are delivering tangible business outcomes, allowing for greater resource allocation in future campaigns.

Common use cases:

• Refining your corporate gifting strategy based on what works best for different personas.
• Justifying your budget with clear, impactful data.
• Proving every gift’s value while keeping budgets in check.
• Driving platform adoption and ensuring the team maximizes the power of corporate gifting.
• Managing complex global campaigns with clear visibility into how your efforts drive pipeline and revenue.

4. Sent and delivered every time with Address Confirmation

Reachdesk’s Address Confirmation feature is a lifesaver for those "Where do I send this?" moments. Whether your recipient is working from home, in the office, or at a secret hideout, you can be sure your gift will find them—no need to stress over getting their exact address.

How it works:
When you're ready to send a gift, Reachdesk offers multiple options to collect your recipient's delivery information. You can send a personalized email, share a link, or create a branded landing page asking them to confirm or update their preferred delivery address. This process is secure, quick, and ensures privacy and accuracy, making the gifting experience seamless and reliable.

What’s so good about it?

• Privacy first: Your recipients’ addresses are never shared without their consent, providing peace of mind.
• Global capabilities: Our address confirmation feature works globally, ensuring that you can connect with your recipients no matter where they are.
• Higher delivery and redemption rates: With accurate addresses, you significantly reduce the chances of undeliverable gifts, leading to higher redemption rates and allowing your conversations to move along more smoothly.

• A personalized experience is achieved every time: Send gifting emails, links, or branded landing pages, personalized with your logo and colors for a seamless brand experience from start to finish.

• Time saver: No more back-and-forth emails or calls to verify addresses.

Common use cases:

• Sending gifts to remote employees or clients without directly asking for their home addresses.
• Ensuring your surprise gift doesn’t end up as a surprise to the wrong person.
• Managing global or complex campaigns, allowing you to capture the right details without wasting time.

5. Enhanced outreach with branded In-App Gifting Landing Pages

Create measurable, scalable gifting campaigns at the click of a button. Reachdesk’s custom in-app landing pages streamline your gifting process, from design to engagement, so you can drive impactful results with ease.

How it works:
Easily design and launch personalized landing pages within Reachdesk. No external tools or reliance on marketing operations needed. Customize your landing page with your logos, colors, fonts, and images in our drag-and-drop builder. Connect it directly to your gifting campaigns and track performance—all from one seamless platform.

What’s so good about it?

• Effortless design & customization: Quickly create standout landing pages with Reachdesk's drag-and-drop builder. No coding is required.
• Consistent branded experience: Customize colors, logos, and fonts to reflect your brand’s identity.
• Streamlined approval & control: Admin approval workflows, budget limits, and fraud detection ensure everything is secure and within control.

Common use cases:

• Create branded landing pages for corporate gifting campaigns to enhance brand engagement. 
• Show appreciation to existing clients with personalized, dedicated pages.

6. Streamlined swag management with Store Portals and Merch Builder

Managing branded merchandise is easier with Reachdesk. Design custom items using our Merch Builder, then store, ship, and send everything from one platform. Reachdesk’s Store Portals provide a seamless way to sell and distribute swag to clients, employees, and brand advocates, simplifying your swag process.

How it works:
Reachdesk’s Merch Builder allows you to create custom-branded merchandise that’s perfect for any occasion. Once you’ve designed your items, you can store, manage, and track your swag through our secure global network of warehouses. When it’s time to distribute, our Store Portals provide bespoke e-commerce sites to sell and deliver swag directly to clients, employees, and brand advocates. Whether for events or everyday engagements, everything from inventory management to shipping is seamlessly handled, making swag creation and distribution effortless.

What’s so good about it?

• All-in-one platform: Design, store, manage, and distribute swag—all from one platform, eliminating the need for multiple vendors.
• Seamless logistics: With our global warehouse network, shipping and delivery are handled effortlessly, ensuring your swag arrives on time.
• Customizable & organized: Tailor your swag for any campaign or business objective, keeping everything organized and ready for distribution.
• Effortless inventory management: Securely store your merchandise in Reachdesk’s warehouses and easily track or reorder when needed—no more cluttered offices or overwhelmed teams.

Common use cases:

• Customizing and managing branded merchandise for campaigns, events, and client engagement.
• Sourcing, storing, shipping, and selling swag all from one platform, ensuring security and on-time delivery every time.

Bonus showcase: Maximize corporate gifting efficiency with our fully integrated techstack

Create measurable, scalable gifting campaigns at the click of a button. Reachdesk speaks to all your marketing and sales tools, delivering maximum efficiency and game-changing results.

How it works:
With our seamless integrations, you can create, send, track, and measure corporate gifting campaigns effortlessly. Reachdesk connects with your existing platforms, like Salesforce, Marketo, HubSpot, Salesloft, and many more, to ensure that your gifting efforts are part of your larger sales and marketing strategy.

What’s so good about it?

• Unified workflow & scalable campaigns: Manage and track your gifting campaigns effortlessly with integrations like Salesforce, Marketo, HubSpot, and Zapier, enabling you to launch personalized campaigns at scale.
• Personalized engagement: Trigger timely and relevant gifting actions based on customer behavior and milestones with tools like Chili Piper and Zapier, ensuring a seamless experience.
• Effortless tracking: Track gifts and campaign impact directly within your CRM (Salesforce, HubSpot), keeping everything organized and efficient.
• Enhanced outreach & meeting scheduling: Level up your outreach with personalized gifts in Gmail or Gong emails and Salesforce sequences, then boost meeting bookings with gift-enhanced invites via Salesloft, Chili Piper, and Calendly.
• Scalable customer advocacy & employee recognition: Delight your top advocates and employees with personalized gifts through Influitive, BambooHR, Workday, and HiBob, strengthening loyalty and celebrating milestones.

Common use cases:

• Sending gifts as part of your marketing campaigns and sales sequences to enhance engagement and build stronger relationships.
• Using gifting to boost response rates and book more meetings.
• Automating gifts as part of customer and employee advocacy strategies.

The future of corporate gifting, simplified

Reachdesk’s top features for 2024 are designed to streamline corporate gifting, making it more efficient, impactful, and enjoyable. Whether you're nurturing leads, delighting customers, or empowering your teams, these tools help you strengthen relationships and drive better business outcomes.

Looking ahead to 2025, we're committed to further simplifying corporate gifting with enhanced technology, seamless event gifting solutions, and effortless swag sourcing—all designed to make your gifting strategy even more effective.